Better alternatives to was founded in 2012, almost a decade ago to monitor keyword mentions for marketing purposes.  Just in 2017, its revenue exceeded 2,9 million dollars.

Personally, I like their interface, however their pricing is abit too high for what they offer and sometimes it is confusing to search for the right marketing words. However, exceed in performance and user friendliness of the word monitoring system. Table below shows the cons and pros of each tool:
priceyBetter pricing
Abit complicatedSimpler tool and easier to manage
More platforms and more established By end of Feb 2021, it supports Twitter, hacker news, google search, reddit and lobster
Basic keyword searchMore advance keyword searches
 Great customer service

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